Meet The Band

Name: Tayszea Lai
Nationality: Chinese/British
Favourite Colour: Blue
Favourite Food: Sushi
Favourite Artist: Halsey
Interesting Fact: She can't settle down without her stuffed teddy "Toothless"
Bio: Tayszea is an incredible vocalist who began her dream of being on stage performing at the age of five when she starred as Dorothy in her stage schools production of "The Wizard of Oz". Now she is an international superstar and the front singer of the band "Irreverence" She met Ben on a three week long summer camp and they shared their love of music together. Ben then introduced her to best friend Eddie.

Name; Ben Cifelli
Nationality: Italian/English
Favourite Colour: Purple
Favourite Food: Pizza
Favourite Artist: Paramore
Interesting Fact: His favourite breed of dog is a Husky
Bio: Ben grew up listening to music, from The 60's to the 00's,he enjoys various different artists and genres. He has no preference in music and appreciates all performances. His dream of being a music producer and music video director began with his breakthrough performance working with "Paramore" and now he has partnered with Vocalist Tayszea whom he met at a summer camp, and DJ Eddie, his best friend since the beginning of secondary school to form the mega hit band "Irreverence" Their single "Overdrive" was Ben's first major success for his band and he doesn't plan on stopping their. Ben quotes that "Irreverence" will become legendary.

Name: Julian "Eddie" Hodge
Nationality: Irish/Jamaican
Favourite Colour: Maroon
Favourite Food: Barbecue Wings
Favourite Artist: Kanye West
Interesting Fact: He is an amazing beatboxer
Bio: Eddie is an extremely talented DJ and music creator, from a very young age Eddie learned to play several instruments. He took a liking to the drums and the piano. Currently, Eddie is able to play six different instruments. He, Ben and Tay found their synergy and created "Irreverence"

Band Logo: Development

After researching different artist's logos within the house genre I found that they usually stick to being black and white, have very simple sans serif fonts and sometimes include a small image that represents their image as an artist and their music. After designing an initial idea, I developed it into three different designs.

The design here is the band name in a simple font, that is blocky and sans serif. I decided to add a symbol to the logo that represents our image as a band. I have created a peace symbol in place of 'V' in the word 'Irreverence'. This is because the peace symbol represents equality, which is what we try to promote in our band. It was also used by hippies and indie rockers as a symbol to fight against standards and power, as they believed in freedom of the speech and soul. Our band imitates those attitudes as we want to challenge stereotypes and create our own vision and path.

Band name

The Band name we have chosen to use is 'Irreverence'. This is because we liked the word as it represented the kind of attitude we wanted to portray through our image and our music video. The word 'Irreverence' means to go against societal norms and generally having a lack of respect for things that would usually be taken seriously. This can definitely be shown in our music video as we have several different ways we subvert normal ideals in music videos. For example our front lead singer is not as girly as the house and pop genre create their lead singers to be. She is much less sexualised and therefore does not conform to the typical female role in music videos. Our music video in a way promotes drug use and shows the crazy, wild side to taking drugs, without the counterbalance of side effects. This is seen as 'Irreverent' because drug use is a serious problem in today's society, but in our music video, it is taken light-heartedly.

Logo Research

One of my favourite artists 'Oliver Heldens' who is the main creator of the future house genre and the artist who we have picked in our music video has a very simple logo. It has no colours and no images. It is just his name in big bold letters.


Here is another example of a house artists logo, Tiesto has a bit more of a design to it than Oliver Heldens. He has a logo which seems to represent a bird flying, with a circle around it.

Both of these artists are very influential in the house genre and both have different styles to there logos. Although both do not use any colour in their logos and choose to keep it black and white. Both also use simple fonts that are quite thin.